Sell custom products on Amazon with Print on Demand
Why sell on Amazon.co.uk?
For British entrepreneurs, Amazon is a proven launchpad. It’s the UK’s top online marketplace, attracting hundreds of millions of visits every month. List your products, and you’re placing your brand in front of a massive, ready-to-buy audience.
Small and medium-sized businesses in the UK sell more than 1 billion products annually on Amazon. With Print on Demand, you can tap into that marketplace without holding any stock – you design, we handle printing and delivery.
How Printful works with Amazon
Our integration connects your Amazon seller account directly to Printful. When a customer in the UK buys one of your products, the order automatically comes to us.
We then print, pack, and deliver your custom-designed product directly to them from our UK fulfilment centre. Focus on creating brilliant designs and marketing, while we handle the logistics.
| Type | Marketplace |
| Setup time | Moderate |
| Price | Professional seller plan from £25/month + VAT and referral fees |
| Best for | Small businesses |
| Products pushed to store | Yes |
| Displays "out of stock" | No |
| Live shipping rates | No |
| Open source | No |
How to get started with Amazon Print on Demand right away
1. Create a professional Amazon seller account
Sign up for the Professional Seller plan and register your business details. Amazon may take a few days to approve your account.
2. Request a GTIN exemption
A GTIN (Global Trade Item Number) is like a product barcode. It’s a free and necessary step for most POD products and usually only takes a few business days. You’ll need one for each product category you want to sell.
3. Connect Printful to your Amazon account
Go to Printful Dashboard > Stores > Choose platform > Amazon, and follow the instructions so you can sync products automatically.
4. Create designs and publish listings
Use Printful’s free Design Maker to create your products – t-shirts, jumpers, tote bags, mugs, and more – then publish them on Amazon.
5. Let us handle the rest
When an order comes in, we print and deliver it directly to your customer. You focus on your brand – we handle the rest.
Get started with Amazon right away
Why use Printful for your Amazon UK store?
Faster, local fulfilment
Our UK-based fulfilment centre ensures orders reach British customers quickly, using reliable carriers like Royal Mail. Most importantly, this eliminates surprise customs fees and cross-border delays, resulting in better customer satisfaction and stronger reviews.
Sell high-quality products
Customer satisfaction is key on Amazon. We create high-quality products with vibrant colours that your customers will love, helping you meet Amazon’s high standards and earn positive feedback.
Launch new products in minutes
Got a new design idea for a cosy jumper or a trendy tote bag? Upload your graphics, create mockups, and publish new listings to Amazon in just a few clicks. Experimenting with new products has never been easier.
Promote your products effectively
Scale your reach with Amazon’s advertising tools. Run targeted campaigns to position your brand in front of high-intent shoppers during peak retail periods – Black Friday, Cyber Monday, and Boxing Day.
Get all the creative support you need
From branding options like custom packaging slips to our blog full of marketing tips and design inspiration, we provide the tools you need to succeed.
Tap into a trusted marketplace
Customers already trust Amazon, which helps new sellers build credibility faster.
Sell POD on Amazon in the UK and worldwide
I really love Printful, it's been useful to cut down the time spent working on my store as I have a full-time job alongside this.
Naomi
Nemki
I've been using Printful since 2017 and sold over $100,000 worth of print-on-demand products that they’ve fulfilled. I’m a big fan of them as a company and their support team is very helpful and quick to respond to any inquiries I’ve had.
My partner and I started Gay Pride Apparel in 2019 as a side business. After a year and a half, we quit our day jobs and decided to focus on our store full time. Printful has been there since day one. They have been our best partner by far.
Sergio
Gay Pride ApparelCustom Printful products you can dropship on Amazon
Start dropshipping print-on-demand products on Amazon
Connect your Amazon store to Printful and start selling your custom products today.
Frequently asked questions about Amazon POD in the UK
Register for a Professional Seller account on the Amazon UK site. You’ll need to provide official business documentation, including your registered name and, where applicable, your VAT details.
For tax requirements, we recommend consulting HMRC guidelines or a local accountant to determine your VAT obligations based on your projected turnover and business structure.
It comes down to good designs and smart marketing. Since you’re not buying stock upfront, your financial risk is low – and you can put more money into growing your brand.
Start with strong listings – clear titles, relevant keywords, and professional mockups (Printful’s Design Maker generates these for you). From there, use Amazon’s advertising tools to boost visibility.
Positive reviews will follow if your product quality is consistent, which helps your rankings grow organically.
For anything Printful-related – production, fulfilment, product questions – contact our Support Team. For Amazon-specific issues like account health or listing problems, head to Amazon Seller Central.
Explore additional resources for more Amazon selling tips